The Black Pride Movement in Brazil is Embracing a derivation of the N word

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The black-pride movement is experiencing a renaissance in Brazil, and Instagram is its main stage. To assert black pride, many young black Brazilians are using #Nigga as a hashtag on their photos. There are more than 3 million photos on Instagram tagged with the word #Nigga, the vast majority coming from black Brazilians. The others include people from other parts of Latin America and even Africa. African Americans rarely use the hashtag.

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#Nigga, What? Afro-Brazilians Express Black Pride by Embracing a Problematic Word

Like most people who use Instagram, I peruse the platform to seek out black beauty—men and woman. I live in Brazil, a country that is more than 50 percent black. But you wouldn’t know that by the faces you see on television, in magazines and even on mainstream websites.