James Surowiecki: The End of Brand Loyalty : The New Yorker
And Hyundai has gone from being a joke to selling four million cars a
year. For much of the twentieth century, consumer markets were stable.
Today, they are tumultuous, and you’re only as good as your last
product.
And Hyundai has gone from being a joke to selling four million cars a
year. For much of the twentieth century, consumer markets were stable.
Today, they are tumultuous, and you’re only as good as your last
product.
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