Engaging Consumers in a Complex World | YCCI at Yale SOM

Engaging Consumers in a Complex World | YCCI at Yale SOM

Engaging Consumers in a Complex World

Conference Date: 

January 25, 2013

 

A major theme dominated at YCCI's recent conference - we are welcoming a new era of marketing with people at the core.

 
As consumers gain voice in an interconnected globe, the marketers of tomorrow have to learn to think in an integrated way about engaging consumers wherever they may be. The marketers of tomorrow must find innovative ways of forging relationships with consumers.  Hear more about this trend from our speakers - shareable videos, photos and presentations from the day have been posted at right

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