Five Tips for Building Your Brand's Social Personality | Special: Digital Conference - Advertising Age: "At the Ad Age Digital Conference, Randall Brown, global director-digital strategy at Gatorade, provided some insight into his brand's approach in the social space and the importance of thoughtful preparation. Noah Brier, founder-CEO of Percolate, a startup that helps brands sort and curate web content, had some thoughts on what to say when you manage to get online."
Five Tips for Building Your Brand's Social Personality | Special: Digital Conference - Advertising Age: "At the Ad Age Digital Conference, Randall Brown, global director-digital strategy at Gatorade, provided some insight into his brand's approach in the social space and the importance of thoughtful preparation. Noah Brier, founder-CEO of Percolate, a startup that helps brands sort and curate web content, had some thoughts on what to say when you manage to get online."
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