Skinny and Sick? - Campaign for Tobacco Free Kids: "It's been nearly a century since Lucky Strike first used the slogan 'Reach for A Lucky Instead of A Sweet' and decades since the early Virginia Slims advertising campaign depicted women who smoke as independent, stylish, sexy — and of course slim — to market to women and girls.
But slogans and sophisticated images weren't the only tricks in the tobacco industry's scheme to keep people smoking.
According to a new study published in The European Journal of Public Health, the companies added appetite suppressants to cigarettes 'to enhance the effects of smoking on appetite and body weight' — and to stoke smokers' fears of gaining weight if they quit."
But slogans and sophisticated images weren't the only tricks in the tobacco industry's scheme to keep people smoking.
According to a new study published in The European Journal of Public Health, the companies added appetite suppressants to cigarettes 'to enhance the effects of smoking on appetite and body weight' — and to stoke smokers' fears of gaining weight if they quit."
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