2011: The Year Of Creative Destruction

Creative Destruction
I made the bold prediction almost a year ago today that Hispanic marketing was in for big changes in 2011. I have to admit I think I will be proven wrong.
I think 2011 will result in even more changes than I boldly forecast last year. I think by the time 2012 rolls around, we're barely going to recognize the Hispanic marketing space that has seem tremendous growth -- more people, more media companies, and more agencies -- but changed very little since 2000. Here are my revised, emboldened predictions for Hispanic marketing in 2011

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